ONE App, powered by Al Salam Bank, has been awarded two prestigious accolades across the Middle East at The Digital Banker’s Digital CX Awards 2026, one of the world’s leading global programmes dedicated to assessing customer experience excellence across the financial services industry, namely ‘Best LendTech for Digital CX-Personal Finance (Middle East)’ and ‘Outstanding Digital CX in Banking App/Platform’.
This recognition comes following a highly competitive assessment cycle that received over 1,600 submissions from more than 200 financial institutions worldwide, highlighting the scale and significance of this achievement .
